RIVALS

Overview

RIVALS is a first-person shooter experience on Roblox developed by Nosniy Games. Classified as a Deathmatch Shooter, the game lets players challenge each other in 1v1 to 5v5 FPS duels where the first team to 5 wins takes the match. Players earn keys to unlock new weapons and skins, complete contracts for exclusive rewards, and climb competitive leaderboards to show off their win streaks.

Available on Desktop, Mobile, Xbox, and PlayStation 5, RIVALS has been live for approximately 667 days — just under two years. In that time, it has grown into one of Roblox's most popular experiences and earned the RIA25 Best Shooter Experience award. The game is currently on Update 19, demonstrating a consistent cadence of new content that keeps its massive player base engaged.

Player Count & Trends

RIVALS currently has approximately 288,159 concurrent players, placing it among the most-played experiences on the entire Roblox platform. Over the past 24 hours, the game's concurrent player count increased by 33,809 — a 20.2% jump that signals strong upward momentum rather than a plateau.

The game's peak ratio sits at 0.32, meaning its peak concurrent player count reaches roughly 32% of its total active base at any given time. This is a healthy distribution that suggests consistent play sessions throughout the day rather than sharp spikes and drops. With over 13.05 billion total visits, RIVALS has cemented itself as one of the highest-traffic shooters Roblox has ever seen.

Revenue & Monetization

RIVALS generates an estimated $1,743,461 in monthly revenue, making it one of the top-earning experiences on Roblox. This estimate carries a confidence level of 0.78, reflecting a reasonably strong signal based on the game's in-experience purchases, which include weapon skins, keys, and exclusive cosmetic items.

The game's monetization model revolves around cosmetic unlocks and progression incentives. Players earn keys through gameplay to unlock weapons and skins, while contracts offer exclusive rewards. This approach keeps the core FPS gameplay fair and skill-based while giving players meaningful reasons to invest in their accounts. With 65.8 million favorites and a like ratio of 94.4% (8.8 million likes versus 520,078 dislikes), player sentiment toward the monetization model appears overwhelmingly positive.

Growth Story

In under two years, RIVALS has accumulated over 13 billion visits — a trajectory that puts it in elite company on Roblox. The game's 65.8 million favorites represent one of the largest favorited-to-age ratios on the platform, indicating rapid organic growth driven by word-of-mouth and Roblox's recommendation algorithms.

Nosniy Games, the studio behind RIVALS, has published 19 total experiences. However, RIVALS dominates the portfolio with 288,159 concurrent players compared to just 499 for their next most popular title, Super Golf!. This makes RIVALS a true breakout hit — a single game that redefined the studio's scale. The 24-hour CCU increase of 20.2% suggests the game is still in an active growth phase, likely fueled by its recent Update 19 content drop and cross-platform availability on PlayStation 5.

How RIVALS Compares

RIVALS sits at the 100th percentile within the Shooter genre on Roblox, meaning it outperforms every other shooter experience on the platform by player count and engagement metrics. It holds a Tier 1 classification, reserved for the absolute top-performing games across all of Roblox.

Its retention ratio of 0.0094 may appear modest at first glance, but in the context of a game with 13 billion total visits, it reflects the sheer volume of unique players who have tried RIVALS over its lifetime. The 94.4% like ratio is exceptionally strong for a competitive FPS, a genre that often attracts polarized opinions. By comparison, many popular Roblox shooters struggle to maintain approval ratings above 85%. RIVALS has set the standard for what a polished, competitive shooter can achieve on the platform.